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This Isn’t Just Another                  

Unlike other resources that just hand you a few plays, the Youth Conceptual Offense is the best resource out there for teaching conceptual offense. It is a complete strategy to build and structure your entire offense, giving your program the foundation to become a lasting championship team.

Watch the video below to see the conceptual offense in real-time ↓

This Isn’t Just
Another                  

course.

from successful Coaches

Real Results

This past year was the first year to use the conceptual offense and the two side fast break and we had lots of success. I’ve already started working with my junior high coaches to implement the CLA and the conceptual offense on the middle school level. For anyone who’s looking at a fun way to coach and play the game, I highly recommend this course and Transforming Basketball!

Chan Hearron

I bought the Youth Conceptual Offense a couple of weeks ago and already incorporated a lot of the ideas and concepts into my training. I am still amazed by the depth and detail it offers! I like to give my players more freedom and make them read the situation better vs relying on strict set plays.

Head Coach, Kronshagen

Alexander Hanowski

We went all in on the Youth Conceptual Offense last year. In the course of the year we were able to develop players and their IQ's better than we have ever experienced. Watching the individual growth of our players and their ability to make decisions quickly and at a very high level was special. The detail that the course provides to help you as a coach level up your game is world class.

TYRELL KECK

Head Coach, Skyline HS, IDaho

The club has implemented the Youth Conceptual Offense principles into all the age groups across the program from U12 to seniors. After 6 months of predominately using concepts from the course, we achieved multiple 3x3 Australian National titles.

Gerard Hillier

Director of Coaching, Wyndham

meet the
of the offense, 

Alex Sarama is the founder of Transforming Basketball. He is widely regarded as one of the world's leading basketball coaches for incorporating evidence-based coaching ideas. Alex is currently the Assistant Coach and Head of Player Development for the Cleveland Cavaliers.

His bestselling Amazon book, Transforming Basketball, was released in April 2024. He has delivered clinics in over 40 countries around the world and worked as a coach developer for numerous organizations and international basketball federations. He previously worked for NBA Europe based in Madrid, as well as Paris Basketball in the EuroCup and the Rip City Remix (the Portland Trail Blazers’ G League Affiliate). Alex will be joining the Portland Fire as Head Coach later this year.

Assistant Coach and Head of Player Development for the NBA's Cleveland Cavaliers

alex sarama

CReator

alex sarama

Meet the                  of the offense, 

Alex Sarama is the founder of Transforming Basketball. He is widely regarded as one of the world's leading basketball coaches for incorporating evidence-based coaching ideas. Alex is currently the Assistant Coach and Head of Player Development for the Cleveland Cavaliers.

His bestselling Amazon book, Transforming Basketball, was released in April 2024. He has delivered clinics in over 40 countries around the world and worked as a coach developer for numerous organizations and international basketball federations. He previously worked for NBA Europe based in Madrid, as well as Paris Basketball in the EuroCup and the Rip City Remix (the Portland Trail Blazers’ G League Affiliate). Alex will be joining the Portland Fire as Head Coach later this year.

alex sarama

Assistant Coach and Head of Player Development for the NBA's Cleveland Cavaliers

alex sarama

 Creator

Develop Smarter Players

Teach athletes to read the game and make high-level decisions beyond raw athleticism.

Build Elite Decision-Making

Train players with the same skills that make stars like Nikola Jokić and Luka Dončić so effective.

Break Free from Rigid Systems

Replace predictable set plays with dynamic, adaptable offensive concepts.

Prepare for the Modern Game

Equip players to recognize and respond to real-time situations at a higher level.

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FROM SCRATCH?

conceptual offense

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25 Different Modules

200+ Small-Sided Games

Step by Step guide to install the offense

15+ Hours of Learning

A–Z Blueprint for Building Champions

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After your purchase, you’ll have 60 days to explore the Youth Conceptual Offense Course and put it into action. If you’re not completely satisfied or don’t see the value, and you’ve completed less than 20% of the course, we’ll issue a full refund—no questions asked.

*Refunds are available only if 20% or less of the course has been completed. Once this threshold is exceeded, no refunds will be issued.

what's               the course

inside

Course Curriculum

25 Modules ・ 198 Lessons

1

Introduction

Teaching the Offense

Chess and Conceptual Offense

Why Conceptual Offense?

What is Conceptual Offense?

The Youth Conceptual Offense

Conceptual Offense vs Read & React

The Dominant Approach

Using Video with your Team

Transformational Coaching

Customizing the Offense

2

The Offense

Double and Triple Gaps

Terminology

Efficient Offense

Stages of the Offense

The Aim of Offense

3

Converting Advantages Theory

Two and Three Side Reactions

Foundations of Penetration Reaction

Rules of Dominoes

Ross McMains’ Dominoes

What Does an Advantage Look Like?

Penetration Reaction to Avoid

Troubleshooting

Protection Plans

Out to Space

4

How to Teach Converting Advantages

Non Linear Approach

Introducing Dominoes

The Rondo

Expanded Rondo

2-on-1 Shooting Guided

2-on-1 Shooting Guided Menu

2-on-1 Shooting New Constraints

2-on-1 Shooting Two Side Skip

2-on-1 Shooting: Reaction Intro

1-on-1 Penetration Reaction

2-on-1 Shooting: Push, Pull, Hold

2-on-1 Shooting Scripted Pulls

2-on-0 Push or Pull

2-on-2 Second Cuts

2-on-2+1 Second Cuts

2-on-2 Post Pen Reaction

2-on-3 Self Toss – Early Help

2-on-3 Coach Touch – Early or Late Help

2-on-3 Self Toss – Early or On-Time Help

Four Spots Cue & Read

3-on-2 Penetration Reaction

3-on-2 vs Take 2 Part 1

3-on-2 vs Take 2 Part 2

3-on-2 Shoulder to Chest Advantage

3-on-3 Intro to Peel Switch

3-on-3 Hi-5 Start

3-on-2 Dominoes Bursts

The Dangers of Constant Advantage

5

TRANSITION OFFENSE THEORY

Leak Outs

The Rim Run

Transition Spacing & Two Side

Starting Transition

Transition Basics

FT Breaks

Press Breaks

Transition into Triggers

Overload Situations & Arrival Spacing

6

HOW TO TEACH TRANSITION

5-on-3 Transition

4-on-3 Transition

4-on-2 Transition

Transition Video Intro

Non-Linear Approach

4-on-4 Jelly into Transition

4-on-4 Hi-5 into Trips

Loading in Transition

Making 5-on-0 Transition Random

7

USING 1-ON-1 IN THE OFFENSE

Dynamic 1-on-1

How to Static Solo

License to Kill

Breaking Spacing

Static 1-on-1

When to Solo

Dynamic Receiver Reads

8

HOW TO TEACH STATIC 1-ON-1

Gladiator Drill – Load Time Constraint

Dribble Knockout – Load Perceptual Cue for Sprinting to Baseline

Dribble Knockout – Load Perceptual Cue for Baseline Touch

Dribble Knockout – Load Perceptual Cue for Layups

Dribble Knockout – Load Group Perceptual Cue

Gladiator Drill – Load Dribble Limit

Gladiator Drill – Weak Hand Only

Gladiator Drill – Load 1-on-2

Gladiator Drill – Blind 1-on-2

Gladiator Drill – Load 1-on-2 with Defender

9

HOW TO TEACH DYNAMIC 1-ON-1

2-on-2 Blast Cuts into Trips

Stack Start 2-on-2

Stack Start 1-on-1+1

Scripted Backdoor Cut & Seal

Introduction to Dynamic 1-on-1

Blackbeard’s Treasure

2-on-2 Stack Blast Cuts with Trips

New Loads

5-on-5 Full Court Blast Cuts

10

HALF COURT OFFENSE & TRIGGERS

How to Use Set Plays

Customizing the Conceptual Offense

Program Wide Triggers

What Triggers Do We Have?

Flowing into Triggers

Playing Against Zone

11

POST REACTION TRIGGERS

Post Reactions

My Turn, Your Turn

What Is a Post Reaction?

12

HOW TO TEACH POST REACTION TRIGGERS

1-on-1 Deep Post Seal

Teaching Holding the Seal

Take On, Brace, Seal

2-on-2 Post Ups with Guided Defense

1-on-1 Deep Post or T Post

1-on-1 Deep Post Seal with Guided Defense

4-on-4 Full Court Scripted Post Up

3-on-2 Splits

3-on-3 Scripted Post Entry

13

GETS THEORY

Passer Reads

Receiver Reads

What Is a Get?

14

HOW TO TEACH GETS

Re-Connecting with Dynamic 1-on-1

Pass Keep-Away with Gets

Using Battleship

1-on-1 Gets Scripted Under

1-on-1 Gets Scripted Chase

1-on-1 +1 Gets Over or Under

2-on-1 Gets Scripted Smash

2-on-1 Gets Scripted Slip

2-on-1 Smash or Slip

2-on-2 Guided

2-on-2 Twist, Slip the Twist, Use the Twist

2-on-2 Gets Smash or Slip

3-on-3 Advantage or Get

2-on-2 Multiple Locations

2-on-2 Dynamic or Get

Battleship

15

DRIBBLE HAND-OFFS THEORY

Incorporating DHOs

DHO Reads

Dribble Hand-Offs Introduction

16

HOW TO TEACH DRIBBLE HAND-OFFS

DHO A, B or C

DHO 2-on-1 Pre Pitch Reads

Battleship DHOs

17

PICK AND ROLL THEORY

Types of Pick

When to Introduce PNR

Introduction

Pick Technique

PNR Directions

Where to Pick

Universal Weapons

PNR Spacing

Pick Locations

Using the Coverage Matrix

Coverage Weapons Table

Handler & Screener Set-Up Weapons

Weapons vs Drops

Weapons vs Aggressive

Weapons vs Switching

Weapons vs Ice / Push

Weapons vs Under

18

HOW TO TEACH PICK AND ROLL

Introduction vs the Switch

Debriefing

Pick & Roll Spacing Introduction

Ghost Screens

2-on-2 Scripted On-Contact Weapons

2-on-2 Pre-Contact Weapons vs Switch

2-on-2 Scripted Under

2-on-2 Ghost or Slips vs Aggressive Coverage

2-on-2 Flip

2-on-2 Scripted Hostage Dribble

Boomerang 1-on-1 with Blast Cut

Boomerang 1-on-1 with Runway

Shakes PNR Mix Coverages 3-on-3

2-on-2 Pick or Post Pen Reaction

2-on-2 vs Mix Coverages

3-on-3 HC Continuous

3-on-3 HC Continuous Ice or Push

3-on-3 with Weakside Corner

PNR Battleship

19

OFF BALL SCREENS THEORY

Screen Away Screener Reads

Screen Away Receiver Reads

Off-Ball Screens

Down Screen Receiver Reads

Flare Screener Reads

Flare Receiver Reads

Back Screen Screener Reads

Back Screen Receiver Reads

Down Screen Screener Reads

Off Ball Screens as Support or Star Triggers

Playing Through the Trail

20

HOW TO TEACH OFF-BALL SCREENS

2-on-1 Screen Away

Video Introducing Screen-Aways

Using Battleship as Non-Linear Start

2-on-2 Screen Away Shoot the Gap

2-on-2 Screen Away Scripted Top Lock

2-on-2 Screen Away Scripted Switch

3-on-3 No Switch

3-on-3 Scripted Flare

2-on-2 Screen Away Guided

3-on-3 Screen the Screener & Flares

3-on-3 Screen Away Guided

3-on-3 Support & Star Triggers

3-on-3 Screen Away as Support Trigger

3-on-3 Screen Away (Support) into Gets (Star)

3-on-3 Screen Away as Star Trigger

3-on-3 Flare as Support Trigger

4-on-4 Continuous Staggers Scripted

4-on-4 Staggers Guided

Video Introducing Staggers

4-on-4 Stagger as Support Trigger

4-on-4 Single or Stagger

21

THREE PERSON ACTIONS THEORY

Running Pistols

Pistols

Introduction

Horns

Iverson

Delay

Using Basketball Scrabble to Teach Trios

22

PUTTING THE OFFENSE TOGETHER

The Surprise Game

4-on-4 Continuous Using All Triggers

3-on-3 Using Different Triggers

5-on-5 Constraints

Surprise Game 2-on-2+1 Neutral

Surprise Game 2-on-2 Neutral or Shade

23

SETS FOR THE CONCEPTUAL OFFENSE

Spain Pick & Roll Theory

Choosing Sets

When to Implement Sets

Disguising Out of Bounds Play Calls

Out of Bounds Plays

Sequencing

24

HOW TO TEACH SETS

5-on-5 Spain Pick & Roll Guided

3-on-3 Spain Pick & Roll Guided

Video Intro to Spain Pick & Roll

5-on-5 Diamond Rip (Fist Up)

5-on-5 SOB Box Entry to Diamond

5-on-5 Diamond Spain (Fist Down)

5-on-5 Set or Trigger

25

CONCLUSION & ACKNOWLEDGEMENTS

2-for-1 Situations

Using De-Briefs

Next Steps

Conceptual Offense Camps

Learning Posters

Player Development

Share the Game

Quiz: Youth Conceptual Offense

Share Your Experience with Transforming Basketball!

what's               the course

inside

Course Curriculum

25 Modules ・ 198 Lessons

1

Introduction

Teaching the Offense

Chess and Conceptual Offense

Why is Conceptual Offense?

What is Conceptual Offense?

The Youth Conceptual Offense

Conceptual Offense vs Read & React

The Dominant Approach

Using Video with your Team

Transformational Coaching

Customizing the Offense

2

The Offense

The Aim of Offense

Stages of the Offense

Efficient Offense

Terminology

Double and Triple Gaps

3

Converting Advantages Theory

What Does an Advantage Look Like?

Ross McMains’ Dominoes

Rules of Dominoes

Foundations of Penetration Reaction

Two and Three Side Reactions

Out to Space

Protection Plans

Troubleshooting

Penetration Reaction to Avoid

4

How to Teach Converting Advantages

Non Linear Approach

Introducing Dominoes

The Rondo

Expanded Rondo

2-on-1 Shooting Guided

2-on-1 Shooting Guided Menu

2-on-1 Shooting New Constraints

2-on-1 Shooting Two Side Skip

2-on-1 Shooting: Reaction Intro

1-on-1 Penetration Reaction

2-on-1 Shooting: Push, Pull, Hold

2-on-1 Shooting Scripted Pulls

2-on-0 Push or Pull

2-on-2 Second Cuts

2-on-2+1 Second Cuts

2-on-2 Post Pen Reaction

2-on-3 Self Toss – Early Help

2-on-3 Coach Touch – Early or Late Help

2-on-3 Self Toss – Early or On-Time Help

Four Spots Cue & Read

3-on-2 Penetration Reaction

3-on-2 vs Take 2 Part 1

3-on-2 vs Take 2 Part 2

3-on-2 Shoulder to Chest Advantage

3-on-3 Intro to Peel Switch

3-on-3 Hi-5 Start

3-on-2 Dominoes Bursts

The Dangers of Constant Advantage

5

TRANSITION OFFENSE THEORY

Transition Basics

Starting Transition

Transition Spacing & Two Side

The Rim Run

Leak Outs

Overload Situations & Arrival Spacing

Transition into Triggers

Press Breaks

FT Breaks

6

HOW TO TEACH TRANSITION

Non-Linear Approach

Transition Video Intro

4-on-2 Transition

4-on-3 Transition

5-on-3 Transition

Making 5-on-0 Transition Random

Loading in Transition

4-on-4 Hi-5 into Trips

4-on-4 Jelly into Transition

7

USING 1-ON-1 IN THE OFFENSE

Static 1-on-1

Breaking Spacing

License to Kill

How to Static Solo

Dynamic 1-on-1

Dynamic Receiver Reads

When to Solo

8

HOW TO TEACH STATIC 1-ON-1

Dribble Knockout – Load Group Perceptual Cue

Dribble Knockout – Load Perceptual Cue for Layups

Dribble Knockout – Load Perceptual Cue for Baseline Touch

Dribble Knockout – Load Perceptual Cue for Sprinting to Baseline

Gladiator Drill – Load Time Constraint

Gladiator Drill – Weak Hand Only

Gladiator Drill – Load Dribble Limit

Gladiator Drill – Load 1-on-2

Gladiator Drill – Load 1-on-2 with Defender

Gladiator Drill – Blind 1-on-2

9

HOW TO TEACH DYNAMIC 1-ON-1

Introduction to Dynamic 1-on-1

Scripted Backdoor Cut & Seal

Stack Start 1-on-1+1

Stack Start 2-on-2

2-on-2 Blast Cuts into Trips

2-on-2 Stack Blast Cuts with Trips

Blackbeard’s Treasure

New Loads

5-on-5 Full Court Blast Cuts

10

HALF COURT OFFENSE & TRIGGERS

Flowing into Triggers

What Triggers Do We Have?

Program Wide Triggers

Customizing the Conceptual Offense

How to Use Set Plays

Playing Against Zone

11

POST REACTION TRIGGERS

What Is a Post Reaction?

My Turn, Your Turn

Post Reactions

12

HOW TO TEACH POST REACTION TRIGGERS

Take On, Brace, Seal

Teaching Holding the Seal

1-on-1 Deep Post Seal

1-on-1 Deep Post Seal with Guided Defense

1-on-1 Deep Post or T Post

2-on-2 Post Ups with Guided Defense

3-on-3 Scripted Post Entry

3-on-2 Splits

4-on-4 Full Court Scripted Post Up

13

GETS THEORY

What Is a Get?

Receiver Reads

Passer Reads

14

HOW TO TEACH GETS

Using Battleship

Pass Keep-Away with Gets

Re-Connecting with Dynamic 1-on-1

1-on-1 +1 Gets Over or Under

1-on-1 Gets Scripted Chase

1-on-1 Gets Scripted Under

2-on-1 Smash or Slip

2-on-1 Gets Scripted Slip

2-on-1 Gets Scripted Smash

2-on-2 Gets Smash or Slip

2-on-2 Twist, Slip the Twist, Use the Twist

2-on-2 Guided

2-on-2 Dynamic or Get

2-on-2 Multiple Locations

3-on-3 Advantage or Get

Battleship

15

DRIBBLE HAND-OFFS THEORY

Dribble Hand-Offs Introduction

DHO Reads

Incorporating DHOs

16

HOW TO TEACH DRIBBLE HAND-OFFS

Battleship DHOs

DHO 2-on-1 Pre Pitch Reads

DHO A, B or C

17

PICK AND ROLL THEORY

Introduction

When to Introduce PNR

Types of Pick

Where to Pick

PNR Directions

Pick Technique

Pick Locations

PNR Spacing

Universal Weapons

Handler & Screener Set-Up Weapons

Coverage Weapons Table

Using the Coverage Matrix

Weapons vs Switching

Weapons vs Aggressive

Weapons vs Drops

Weapons vs Ice / Push

Weapons vs Under

18

HOW TO TEACH PICK AND ROLL

Pick & Roll Spacing Introduction

Debriefing

Introduction vs the Switch

2-on-2 Pre-Contact Weapons vs Switch

2-on-2 Scripted On-Contact Weapons

Ghost Screens

2-on-2 Flip

2-on-2 Ghost or Slips vs Aggressive Coverages

2-on-2 Scripted Under

Boomerang 1-on-1 with Runway

Boomerang 1-on-1 with Blast Cut

2-on-2 Scripted Hostage Dribble

2-on-2 vs Mix Coverages

2-on-2 Pick or Post Pen Reaction

Shakes PNR Mix Coverages 3-on-3

3-on-3 HC Continuous

3-on-3 HC Continuous Ice or Push

3-on-3 with Weakside Corner

PNR Battleship

19

OFF BALL SCREENS THEORY

Off-Ball Screens

Screen Away Receiver Reads

Screen Away Screener Reads

Flare Receiver Reads

Flare Screener Reads

Down Screen Receiver Reads

Down Screen Screener Reads

Back Screen Receiver Reads

Back Screen Screener Reads

Playing Through the Trail

Off Ball Screens as Support or Star Triggers

20

HOW TO TEACH OFF-BALL SCREENS

Using Battleship as Non-Linear Start

Video Introducing Screen-Aways

2-on-1 Screen Away

2-on-2 Screen Away Scripted Switch

2-on-2 Screen Away Scripted Top Lock

2-on-2 Screen Away Shoot the Gap

2-on-2 Screen Away Guided

3-on-3 Scripted Flare

3-on-3 No Switch

3-on-3 Screen Away Guided

3-on-3 Screen the Screener & Flares

3-on-3 Screen Away as Support Trigger

3-on-3 Support & Star Triggers

3-on-3 Flare as Support Trigger

3-on-3 Screen Away as Star Trigger

3-on-3 Screen Away (Support) into Gets (Star)

Video Introducing Staggers

4-on-4 Staggers Guided

4-on-4 Continuous Staggers Scripted

4-on-4 Single or Stagger

4-on-4 Stagger as Support Trigger

21

THREE PERSON ACTIONS THEORY

Introduction

Pistols

Running Pistols

Delay

Iverson

Horns

Using Basketball Scrabble to Teach Trios

22

PUTTING THE OFFENSE TOGETHER

3-on-3 Using Different Triggers

4-on-4 Continuous Using All Triggers

The Surprise Game

Surprise Game 2-on-2 Neutral or Shade

Surprise Game 2-on-2+1 Neutral

5-on-5 Constraints

23

SETS FOR THE CONCEPTUAL OFFENSE

When to Implement Sets

Choosing Sets

Spain Pick & Roll Theory

Sequencing

Out of Bounds Plays

Disguising Out of Bounds Play Calls

24

HOW TO TEACH SETS

Video Intro to Spain Pick & Roll

3-on-3 Spain Pick & Roll Guided

5-on-5 Spain Pick & Roll Guided

5-on-5 Diamond Spain (Fist Down)

5-on-5 SOB Box Entry to Diamond

5-on-5 Diamond Rip (Fist Up)

5-on-5 Set or Trigger

25

CONCLUSION & ACKNOWLEDGEMENTS

Next Steps

Using De-Briefs

2-for-1 Situations

Player Development

Learning Posters

Conceptual Offense Camps

Share the Game

Quiz: Youth Conceptual Offense

Share Your Experience with Transforming Basketball!

Why It’s a

More than just a playbook, this proven system is trusted by 30+ championship programs worldwide including state, national, and international titles. It gives coaches a complete framework to develop smarter players, adaptable offenses, and teams that win when it matters most.

Game-Changer?

Why It’s a

Game-Changer?

Paul Cortes

“Advantage creation is the most important skill in modern basketball. In our first year using the conceptual offense, our players’ ability to create, keep, and convert advantages was integral to winning our first state title".

2025 CIF D5 State Championship Coach

ryan keeler

“Since running the Conceptual Offense, our players have improved decision making, reduced turnovers, and created more efficient shots—leading to our first championship in nine years.”

2025 NYSAIS (New York State Association of Independent Schools) Class C Championship

Gerard Hillier 

“In just 6 months, the Youth Conceptual Offense helped us win multiple national titles and both senior Big V Championships.”

2022 & 2024 Men's & Women's Big V Champions

Elias Mouawad

"The Conceptual Offense provides a unique advantage over any other philosophy because it is unpredictable and virtually unscoutable."

U12, U18 (2022/23) & U14 (2023/24) Girls Lebanese Basketball Championship Champions

William Love

"I wouldn't necessarily call myself a contrary, but when I first started coaching, I always felt there might be a better way. I found that better way when I adopted a conceptual offense and I know it is a big reason why we won a state title — the first in our school's history."

2023 Idaho Girls 4A State Championship

Nick Browder

"Since implementing a conceptual offense, our team plays with much greater confidence, pace, and clarity. The players understand the game at a deeper level and are able to adapt in real time instead of waiting to be told what to do."

2025 AHSAA 7A State Runner-Up, 2024 6A Final Four, 2023 6A Final Four

Championship victories Powered by Conceptual Offense

Paul Cortes

“Advantage creation is the most important skill in modern basketball. In our first year using the conceptual offense, our players’ ability to create, keep, and convert advantages was integral to winning our first state title".

2025 CIF D5 State Championship Coach

ryan keeler

“Since running the Conceptual Offense, our players have improved decision making, reduced turnovers, and created more efficient shots—leading to our first championship in nine years.”

2025 NYSAIS (New York State Association of Independent Schools) Class C Championship

Gerard Hillier 

“In just 6 months, the Youth Conceptual Offense helped us win multiple national titles and both senior Big V Championships.”

2022 & 2024 Men's & Women's Big V Champions

Elias Mouawad

"The Conceptual Offense provides a unique advantage over any other philosophy because it is unpredictable and virtually unscoutable."

U12, U18 (2022/23) & U14 (2023/24) Girls Lebanese Basketball Championship Champions

william love

"I wouldn't necessarily call myself a contrary, but when I first started coaching, I always felt there might be a better way. I found that better way when I adopted a conceptual offense and I know it is a big reason why we won a state title — the first in our school's history."

2023 Idaho Girls 4A State Championship

Nick Browder

"Since implementing a conceptual offense, our team plays with much greater confidence, pace, and clarity. The players understand the game at a deeper level and are able to adapt in real time instead of waiting to be told what to do."

2025 AHSAA 7A State Runner-Up, 2024 6A Final Four, 2023 6A Final Four

Championship victories Powered by Conceptual Offense

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this course is 
                         who

this course is                           who

Create fun and modern practices for their players based on motor learning principles

Make their players better through creating opportunities in practice to improve decision-making

Running boring practices featuring on-air drills and 5-on-0 execution of set plays or continuities

Prepare youth players for any system they may encounter as they grow older.

Using cookie-cutter DVD offenses which don’t make sense or work in the modern game

Using old-school drills where players are instructed to repeat the same offensive patterns

want to

instead of

for coaches

The Conceptual Offense course is just absolutely tremendous. I've done both parts of that, so the introductory course and then the full course. I found that was a really effective way of doing it, to get a quick overview.

Neil houghton

Melbourne, Australia

Running a conceptual offense has helped both me and my players in our ability to create advantages and get really high value shots within our offense. 

PAUL Cortes

California, USA

Why thousands of coaches trust

transforming basketball

25 Different Modules

499

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200+ Small-Sided Games

Step by Step guide to install the offense

15+ Hours of Learning

A–Z Blueprint for Building Champions

Email support

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FULL 60-DAY MONEY BACK guAranteE*

After your purchase, you’ll have 60 days to explore the Youth Conceptual Offense Course and put it into action. If you’re not completely satisfied or don’t see the value, and you’ve completed less than 20% of the course, we’ll issue a full refund—no questions asked.

*Refunds are available only if 20% or less of the course has been completed. Once this threshold is exceeded, no refunds will be issued.

frequently asked questions

Do you offer a membership site?

Do you offer a membership site?

Our membership site is the top educational resource in the basketball world for coaches to make sense of an evidence-based approach. Our membership offers the chance to engage with other like-minded coaches from around the world.

What are the differences between courses, workshops and clinics?

What are the differences between courses, workshops and clinics?

Our clinics offer entry level access to the evidence-based ideas we share, typically consisting of short one off clinics in 90 minutes or less.

Our workshops are more in-depth, featuring more modules and lots of shorter videos on a variety of themes.

Finally, our courses are the most in-depth and immersive learning opportunities that Transforming Basketball offer.

How long do I receive access to each Transforming Product?

How long do I receive access to each Transforming Product?

Each clinic, workshop and course is a one-off purchase that is not repeated. Subsequently, we do not update our product material. From the moment of purchase, all customers receive a minimum of five years’ access to each product.

Do you offer refunds?

Do you offer refunds?

Refunds are only offered for courses if the customer has completed 20% or less of the course material. No refunds will be issued if this threshold is exceeded.

All courses come with a full 60-day money-back guarantee. If you’re not completely satisfied within 60 days, we’ll issue a refund—no questions asked, as long as less than 20% of the course has been completed.

For PDF products, a 14-day money-back guarantee is available if you’re not completely satisfied or don’t find value in them.

Can I share logins?

Can I share logins?

Our online software prevents shared logins. In the instance of shared logins, one warning will be issued via email. In the second instance, the account will be deleted without a refund. Transforming Basketball provide highly competitive group rates for programs interested in purchasing group access to any of our products. 

I am adopting Transforming Basketball methods and would love to share my story. How can I do this?

I am adopting Transforming Basketball methods and would love to share my story. How can I do this?

We would love to hear from practitioners all over the world who are applying our ideas in their own unique manner and in their own unique settings. Please contact us to share your story. 

Can I sign up for a live, in-person event?

Can I sign up for a live, in-person event?

Coaches and organisations all over the world engage with Transforming Basketball and adopt our methods. Please visit our ‘Camps & Clinics’ page to see the opportunities to work or learn with us directly at an in-person event.

Does Transforming Basketball offer individual or organizational consulting?

Does Transforming Basketball offer individual or organizational consulting?

Consulting projects are delivered by our team of Transforming Clinicians, all of whom have worked extensively with Alex. We offer consulting to a variety of organizations, including youth organizations, international professional teams and NCAA colleges. Please note that consulting is not currently offered to any NBA or G League teams. Please visit our consulting page for more information.

I have a question for Alex. How can I get in touch with him?

I have a question for Alex. How can I get in touch with him?

Please get in touch directly through the contact form above, which is much preferred to social media messages. Please add ‘For Alex’ in the subject line so we can ensure your email gets promptly passed on.