Transforming Basketball
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Implementing a Conceptual Offense · Video clinic

Build an offense that keeps flowing

Teach shared principles, triggers, and coverage solutions through game examples and practical small-sided games.

$49one-time payment

Get instant access for $49

14 Tage Geld-zurück-Garantie

Rated 4.7/5 on Trustpilot

Clinic preview: a 4-on-4 practical example from the clinic.

Resource language: English. The clinic recordings and included materials are currently in English.

Real reviews

What coaches tell us

TrustpilotRated 4.7/5
★★★★★

Clinic: Implementing a Conceptual Offense

Elsewhere you will find my review of the Transforming Basketball Youth Conceptual Offense course. I have also completed the Clinic: Implementing a Conceptual Offence as a prelude to the full course. The Clinic is a great introduction and I would highly recommend it to any coach thinking about installing a conceptual offense. …
Neil
★★★★★

Implementing the conceptual offense is…

Implementing the conceptual offense is true basketball. It puts the players in position to make decisions. Sometimes they make great decisions and other times they don't, but that is what learning looks like. This is the way basketball coaching needs to move.
Chan Hearron
★★★★★

Implementing the Constraints Led Approach

… Our statistical data comparing our first 11 games this year with the first 11 games last year are undeniable as we have increased our per game scoring by 12 points, our overall field goal percentage by 8% our 2 point field goal percentage has increased by 11% and our free throw percentage has increased by 23%. While last year we won 3 games out of our first 11, this year we have gone 5 and 6 with 3 games lost by a total of 5 points. …
Chris Koebelin
Instagram message from a coach: thanks for the help with conceptual offense, ranked 8th in the country in points per possession, shot 50 percent, won 27 games and reached the Sweet 16.
Instagram message from a high school coach
Instagram story from Ofek Pazuelo with a certificate for Implementing a Conceptual Offense: amazing how much he improved as a coach and how the team developed as a unit.
Instagram story from Ofek Pazuelo
Message from Marc: a week into the membership, halfway through the implementing a conceptual offense content and already reading the court better as a coach.
Message from Coach Marc

Video clinic

What’s inside

44 lessons in 3 modules. Watch on any device, at your own pace.

Module 1 · 15 lessons

Webinar Clinic

  • Getting to Grips with Conceptual Offense
  • FAQs on Conceptual Offense
  • Using Constraints to Build the Offense
  • Deep Dive on Dominoes and Shot Selection
  • How to Teach Dominoes
  • Activities for Dominoes

and 9 more

Module 2 · 17 lessons

Implementing a Conceptual Offense

  • Introduction to Conceptual Offense
  • Unpredictable Offense
  • Theoretical Underpinnings of Conceptual Offense
  • Youth Development
  • Shot Selection within Conceptual Offense
  • Dominoes

and 11 more

Module 3 · 12 lessons

Practical Examples

  • 2-on-1 OR 1-on-1 Dunker Interaction, Find Window Intention
  • 2-on-1 Pick and Roll, Pass or Score Decisions
  • 2-on-1 Pick and Roll, Flip, Slip or Ghost
  • 2-on-1+1 Shooting, Defense Contest Two in a Row

and 8 more

From coaches

In their own words

This clinic on implementing a conceptual offense is a fantastic blend of the what, why, and how behind why playing conceptually vs a traditional, repetitive and pattern-based offense can transform the dynamic of team offense. Alex provides theory, game film, and SSG’s that coaches can use to begin teaching these concepts.
Coleman Fitch
Just finished the Conceptual Offense Clinic—amazing how much I've improved as a coach and how much the team has developed as a unit. Highly recommended!
Ofek Pazuelo
If you want a good understanding of what and how to run a conceptual offense, this is the clinic for you. I have a 12u traveling team and we believe in learning to play is more important then plays. This clinic has given me the tools to evolve our offense as our team grows!
Joshua Engel
Alex Sarama does a wonderful job helping coaches who are looking to dive deeper into a conceptual offense using the CLA as a framework. This clinic empowers and enables coaches to move away from the copy and paste culture to develop a practical understanding and an approach for the modern game. I highly recommend it to any coach looking to take the next step.
Jason GeorgeCaldwell, Idaho
For me, this was the exact clinic I needed to see in order to feel ready to begin implementing a conceptual approach to offense in my youth program. It gave me a comprehensive overview of all the elements I needed to consider when building the principles that would become the pillars of our program.
Matt ReinholdYouth program coach
The Conceptual Offense Clinic by Transforming Basketball is a game-changer. The concepts, based on a non-linear way of training and playing basketball, are not only innovative and evidence-based, but also incredibly practical—I’ve implemented them with both my teams (senior and Under18) and it is satisfying to see great results, especially within using a Constraints-led-Approach. Though uncomfortable and new to the players at first, it soon became a core identity of our training sessions. It’s a well-structured, high-value product that every coach should explore.
Chris AhrendsenSenior and U18 coach, Germany

Is it right for you?

Who this is for

A good fit if

  • You coach youth, high school or club players and want an offense they can read.
  • You want the ideas behind a conceptual offense before you change practice.
  • You want players who keep an advantage going until a high value shot appears.

Not the right fit yet if

  • You want every part of the offense taught step by step on video. That is the Youth Conceptual Offense course.

Not sure? Compare all products.

Alex Sarama coaching the Portland Fire in a timeout huddle
Your instructor

Alex Sarama

  • Founder of Transforming Basketball
  • Head Coach of the WNBA’s Portland Fire
  • Former Assistant Coach and Head of Player Development for the NBA’s Cleveland Cavaliers
  • Author of the Amazon bestseller Transforming Basketball
  • Coach developer for multiple federations and clinician in 40+ countries

Alex Sarama has been featured in

  • ESPN
  • The New York Times
  • CBS
  • FOX Sports
  • The Athletic
  • Yahoo Sports
  • ClutchPoints

Everything included

Implementing a Conceptual Offense

  • A one-hour workshop with Alex Sarama
  • Triggers and coverage-solution breakdowns
  • Practical small-sided games to teach the concepts
  • Bonus in-depth webinars as additional learning
  • Instant access the moment you purchase
  • Lifetime access. Rewatch on any device
  • Email support if you have questions

$49one-time payment

Instant access. Lifetime access.

Get instant access for $49

14 Tage Geld-zurück-Garantie

If it’s not right for you, email us within 14 days of purchase and we’ll refund you in full.

For courses and workshops, refunds apply if you’ve completed less than 30% of the content.

Secure checkout · Instant access · Email support

Questions

Before you buy

How do I access the clinic?

As soon as you purchase, you get instant access to the on-demand clinic. You can start watching straight away from any device.

Is this live or on-demand?

It is a fully on-demand clinic. Watch at your own pace, whenever suits you. There are no scheduled sessions.

Do I get lifetime access?

Yes. This is a one-time purchase with lifetime access. Rewatch it whenever you need it.

What level of basketball is this suitable for?

The concepts apply from youth through high school, college and beyond. Coaches at many levels use them to help players read the game.

Can I watch on my phone, tablet or computer?

Yes. The clinic is accessible on desktop, tablet and mobile.

Is this appropriate for youth coaches?

Yes. Coaches of youth teams use these principles to develop decision-makers early. One reviewer runs a 12U travel team.

Do I need to completely replace my current offense?

No. This is not about throwing out everything you run. It is about giving players a framework they can play from once an action begins.

Can this work alongside set plays?

Yes. You can still use sets and structured actions. The goal is that players understand the principles well enough to keep playing after the first action.

Is this only for high-level teams?

No. The framework is built around principles and reads that any team can learn, not around elite athleticism.

What happens after purchase?

You receive immediate access to the clinic and can begin watching right away. A confirmation is sent to your email.

What is the refund policy?

14-day money-back guarantee. If it’s not right for you, email info@transformingbball.com within 14 days of purchase and we’ll refund you in full.

Give your players a framework they can actually play from

Get instant, lifetime access to the clinic and start building a smarter offense.

14 Tage Geld-zurück-Garantie